Editorial: Design for Print
Marketing tool for the Cartel: The Catalogue, the indie label industry's monthly release index.
Initially, the inaugural Catalogue was a complete listing of independent labels' back catalogues and upcoming releases and was A4 48 pages and printed by CB Press.
The predecessor of The Catalogue was MasterBAG, which included a flexi-disc featuring indie bands: Cabaret Voltaire, Theatre Of Hate, a Soweto Selection and others.
MasterBAG was at first designed above the Rough Trade shop, but I was soon working on it at Blenheim Crescent and often frequented Westbourne Grove Library to do bits of quick paste-up.
Originally bi-monthly, MasterBAG became monthly with more pages and the same format was adopted & continued with its successor: The Catalogue.
How much might MasterBAG Flexi-discs be worth now?